CV Ashe Forklift is a professional rental forklift in Jakarta, Tangerang and Bogor. They have run the company for more than 30 years without concerning digital presences. They already has websites and google my businesses, but without maintenance and SEO on mind.
As Covid 19 pandemic happened in Indonesia, the company not ready with the changes. The sales from rental forklift request started to decline. They decide, they need did something to cope with the situation.
They decided to hire SEO and SEM services. They thought it could help them improve their sales. However It didn’t. Their traffic increased tremendously but their sales still the same. They reached us, and after we did some free audit for them. The results?
Case #1 Traffic Increased
The Traffic comes from Search Engine Marketing (Google Ads) not organic
Case #2 their sales still the same even with higher traffic
Ashe forklift web design did not convert the traffic into sales. Because: slow load website, no CTA button plus they have Bad SEO across all pages, No internal linking in Articles, and dead plugin.
1. Build a website that help conversion
In our Mind a website should be Not only have a good design, but it needed to convert. With a proper introduction, a brief company background and placed some CTAs this problem solved
2. SEO on all pages
Grow and Bless Fixed SEO across all pages to make sure the keywords, Tittle and descriptions are consistent every pages. The Traffic now comes from organic traffics too, not only from paid ads.
3. Search Engine Marketing
We research Keywords, and maximize their budget. We explain our management fee compared to our competitor who previously didn’t give any details regarding actual cost of Search Engine Marketing.
4. Explain the processes of Digital Marketing
As a client, you deserve to know what we will do for you. We won’t leave you in the dark with shady promises. We explain what you will get, and how the process will happen in simplest way. You too will understand how digital marketing works.
In 2 months, they rank for keywords “sewa forklift tangerang” ranked into first page of Google and get 70% increase for Sales. Now the website already giving more organic Traffics.
Note: every keyword has their own difficulties, we only did best practices to rank your keywords.